With this new trend on the rise, it’s safe to say that more brands are starting to see the importance of strengthening 1-to-1 conversations with their customers rather than just send one-way messages. Through this Viber business solution, brands are able to provide their customers with notifications about the products or services they availed-from the status of their lab tests or food orders to updates on the delivery time of their groceries and appointment with a dentist and more. The amount of new brand-owned business channels launched soared by 211% and business messages sent have increased by 244% with transactional messages growing by 299%, showing that Viber became one of the dominant platforms for businesses in the country when it comes to delivering quality customer service. The messaging app has also noted that there has been a 58% surge in the number of new business channels launched by brands.Īnd in the Philippines, the numbers are even higher. Viber’s suite of business solutions has shown significant expansion and results with a recorded 21% increase in business messages sent worldwide during the last year while a 37% growth shows more brands are exchanging transactional messages with their customers. MANILA, PHILIPPINES - Rakuten Viber, one of the world’s leading apps for free and easy communication, has recorded a substantial increase in the number of new businesses started using Viber to send messages to their customers and place ads amid the global health crisis.
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